Category: Uncategorized

Back in the summer of 2017, I realised I had a problem that made it hard to do meaningful work.

I couldn’t focus.

I’d sit down in front of my computer, hands raised above my keyboard and before long, my …

Once upon a time, I stopped blogging for months.

Now, I always had the best intentions. I made all sorts of promises to myself.

Like Seth Godin, I was going to blog every day. (That lasted for one day.)

A daily …

You’re proud and you should be.

You’ve built something remarkable. Your product truly helps people and makes their lives a little bit better.

But if your copy is boring, it’s going to be a hard sell.

Now, you might be …

The other day I was on the phone with my mom when she lowered her voice: “ What time will be here, I have a story for you.”

I knew it was going to be a goodie: serving all the …

I made a lot of mistakes when I first started blogging for clients. One of my problems was a faulty research process.

I’d often feel overwhelmed and frustrated.

Here’s where the trouble came in.

After spending hours researching, I’d end …