My background is in journalism, and I specialise in creating SEO content, with a proven track record in SaaS and Fintech.
There are several free online tools to inspire and organise your organisation’s content strategy.
You’ve decided that in 2018 you’re going to consistently post valuable content on your social media channels. But to start, you’re worried you’re going to run …
If you’re new to marketing – or you’d like to brush up on your skills – there are several online courses.
My own marketing knowledge is a mix of first-hand experience and online training.
I studied journalism, and then media …
Snapchat’s released details on its redesign, and they’re on a mission to redefine how we use social media.
This week, Snapchat founder, Evan Spiegel, detailed the new features in an opinion piece for Axios.
The Verge and Techcrunch round up …
A media contact list is a valuable tool in delivering your updates to targeted press.
Perhaps you have just started establishing your organisation’s communications unit, or maybe you want to redo your existing database? An updated media list makes sure …
The start of a new year is a great time to plan your content strategy.
In this post, I will go through the reasons we use editorial calendars to better manage our content strategy and how we can put them …
2018 is a just a few weeks away, and marketers are finalising their strategies for the new year.
Social media marketing is constantly changing. Data-backed trend projections for the new year help organisations understand how to better connect with their …