If you’re new to marketing – or you’d like to brush up on your skills – there are several online courses.
My own marketing knowledge is a mix of first-hand experience and online training.
I studied journalism, and then media …
Snapchat’s released details on its redesign, and they’re on a mission to redefine how we use social media.
This week, Snapchat founder, Evan Spiegel, detailed the new features in an opinion piece for Axios.
The Verge and Techcrunch round up …
A media contact list is a valuable tool in delivering your updates to targeted press.
Perhaps you have just started establishing your organisation’s communications unit, or maybe you want to redo your existing database? An updated media list makes sure …
The start of a new year is a great time to plan your content strategy.
In this post, I will go through the reasons we use editorial calendars to better manage our content strategy and how we can put them …
2018 is a just a few weeks away, and marketers are finalising their strategies for the new year.
Social media marketing is constantly changing. Data-backed trend projections for the new year help organisations understand how to better connect with their …
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4 Press Release Writing Tips
A press release can be a valuable tool in your media strategy.
By following a few press release writing tips, you can make sure your release useful for your target audience, and contributes to your organisation’s goals.
News hook
When …