New research into local TV news storytelling can give your corporate blog’s digital content strategy the boost it needs to better connect with your audience.
Research from Northeastern University found when local TV news providers included visuals and elements of …
You want to write consistently. But life happens. Perhaps you’re running your own small business or managing content for a business blog. You know writing blog posts are important but you have a million other tasks to get to.
I …
If you’re running a business blog you need to start thinking like media publisher.
And the best way to start is by watching those journalism trends closely.
What’s your corporate blog got to do with the business of news?
Let …
What can
Those paying close attention might crack the code to writing web content that’s designed to spread at scale.
Last week, Buzzfeed announced a set of layoffs, leaving …
Do you ever sit down to draft your content calendar and hit a blank?
Google can help you generate original, relevant content ideas for your company blog.
Google provides three free ways to generate unique and timely website content ideas …
By 2017, Seth Godin’s blog held close to three million words.
His secret to writing blog posts is simple.
Godin writes every day. Some blog posts are longer, but others are short commentaries that carry insights into marketing and delivered …