Google’s AI search results once had a strange habit. You could type in completely made-up sayings, and it would confidently explain them as if they were well-known idioms:
You can’t shake hands with an old bear
Stringing beans for …
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Back in the summer of 2017, I realised I had a problem that made it hard to do meaningful work.
I couldn’t focus.
I’d sit down in front of my computer, hands raised above my keyboard and before long, my …
Once upon a time, I stopped blogging for months.
Now, I always had the best intentions. I made all sorts of promises to myself.
Like Seth Godin, I was going to blog every day. (That lasted for one day.)
A daily …
You’re proud and you should be.
You’ve built something remarkable. Your product truly helps people and makes their lives a little bit better.
But if your copy is boring, it’s going to be a hard sell.
Now, you might be …
The other day I was on the phone with my mom when she lowered her voice: “ What time will be here, I have a story for you.”
I knew it was going to be a goodie: serving all the …
I made a lot of mistakes when I first started blogging for clients. One of my problems was a faulty research process.
I’d often feel overwhelmed and frustrated.
Here’s where the trouble came in.
After spending hours researching, I’d end …