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Content Tools

4 Steps to Use AI to Get More Traffic and Revenue

I’ve seen technology upend how we create and share content more than once in my career. Starting out as a print journalist, I watched the internet and social media completely reshape media companies. Years later, my health blog took a …

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SEO and AEO Writing

In the Age of AI, Your Blog May Not Be Your Top Performer. Here’s What Is

If you’ve spent any time at all on the internet, you know there’s a massive shift happening in how we discover and engage with content online. Working in marketing and content means  you’ve felt that change even more keenly. 

For …

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SEO and AEO Writing

Writing Online in the Age of AI

Google’s AI search results once had a strange habit. You could type in completely made-up sayings, and it would confidently explain them as if they were well-known idioms:

You can’t shake hands with an old bear

Stringing beans for

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How to Write Better Writing Process and Techniques

Become a 1-hour Writer in 4 Steps 

Setting aside a full day for a personal writing project is impossible for most of us.

But one hour a week is doable.Though it sounds like it’s not nearly enough time, a focused writing session yields a surprisingly substantial amount …

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Content Strategy and Creation

6 Content Ideas For When You Don’t Know What to Post About

It’s a common dilemma: you want to write more but you feel like you have nothing to say.

That, however, is a myth. 

If you’ve moved around the world for any measure of time, you have lessons and skills; you …

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Writing Process and Techniques

How to Write Anything in Under an Hour (2025 AI Update)

You’ll be happy to hear there’s a way to write a blog post in less than an hour.

Writing a blog post – or any piece of text – doesn’t need to be a painful, hours-long affair. Sometimes you have …