Let’s sit together and write the perfect sentence.
What does it look like?
Perhaps there’s an ideal length? Maybe we need to keep it simple: short and to the point.
Once you get right down to it, pulling together a …
You want to create more content.
Social media updates, blogs, and guest posts that convey your ideas about the problems you and your audience care about. Content that cultivates connection and community.
Yes, you know content development matters:
You don’t …
Imagine everything you wrote was clear and straight to the point.
Readers could engage with your ideas. You could express your opinions.
With clarity of thought, comes conviction. And that translates into a passion that bounces off the (web) page.…
In 2003, Lego was in deep trouble.
Once a celebrated toy company, the organisation was now teetering on the verge of bankruptcy.
But that was then.
Today, 17 years later, Lego is one of the world’s most profitable, beloved companies; …
What would it mean for your brand if reading your content was a habit of your audience?
There’d more opportunities for engagement with your company.
You’d be the go-to resource for news in their industry.
Imagine the results.
Improved trust …
Ever feel your attention drifting during the middle of a presentation?
Here’s the thing, it’s happening to our blog readers, too. Right now as they read our content.
Fortunately, we can use writing techniques to hold audience attention from the …